A One Day Intensive Workshop

An Introduction to Lean Innovation

Learn how to take a systematic approach to innovation that leverages simple frameworks and improved group dynamics to generate unique commercial opportunities that deliver market leading business outcomes

Manila | Various Dates 2024

A LIVE ONE DAY WORKSHOP FROM FIRESTARTER

Learn How to Drive Business Growth

"Because the purpose of business is to create a customer, the business enterprise has two basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs."

Peter Drucker | The Practice of Management | 1954

Innovation is the driving force of  commercial success. Whether you are a start-up, a small business, a market leader, a sprawling multinational or a government, learning how to inspire, engage and apply innovation at every level is the key to future growth.

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ABOUT THE WORKSHOP

Drive Exceptional Outcomes through Innovation

The Innovation Toolkit Workshop builds on world famous innovation strategies including Morphological Analysis by Fritz Zwicky, TRIZ by Genrich Altshuller and SCAMPER by Alex Faickney Osborn to deliver a set of simple frameworks that can be applied by teams to generate novel solutions to commercial challenges that provide a platform for market leadership.

ABOUT THE SYLLABUS

Develop Core Transferable Skills

We combine a customer centric attitude with a structured approach and clear frameworks and that combine formal instruction, social discussions and practical business applications to put you in the best possible position to achieve your business goals.

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Redefining Creativity

Learn how differentiating between artistic and procedural innovation is a platform for development

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Effective Brainstorming

Learn how to collaborate and develop unique practical ideas with creativity and confidence

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Design Thinking

Learn the mindset, approaches and workflows that establish successful customer centric solutions

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Reframing Problems

Learn how to address commercial problems from  a new perspective to expose new opportunities

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Reinventing Solutions

Learn how to transform your business by deconstructing and reinventing existing approaches

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Refining Outcomes

Learn how to sense check, test and iterate workflows to optimize and accelerate business growth

ABOUT THE EXPERIENCE

Engage with a Community of Like Minded Professionals

When we design Firestarter Workshops, industry practitioners always come first.

Our syllabus is based on years of research, experience and feedback from the region's most capable contributors. We invite delegates and their colleagues to share their needs and objectives, and review our delivery and outcomes. The result is a workshop solution tailored to your exacting needs.

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Marketing and Advertising Professionals

Learn how to drive profitable growth with differentiated products and communications

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Sales and Business Development Professionals

Learn how to create and pitch new solutions to customer problems that drive effective engagement

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Entrepreneurs and Industry Disruptors

Learn how to analyze and reconstruct customer experiences to create novel products and services

MEET THE TRAINER

30 Years at the Leading Edge of Marketing in Asia

As Founder of Mutiny Consulting, Nick has a track record of more than thirty years delivering across global markets with extensive experience in blue chip media brands such as the BBC, the Daily Telegraph, CBS and Yahoo! He has been based in Asia for more than two decades working with world famous regional brands such as MediaCorp and SPH.

Nick Fawbert

Marketing Transformation
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DEVELOPED IN PARTNERSHIP WITH THE INDUSTRY

A Proven Track Record

Content for Firestarter workshops has been tried and tested in association with leading regional industry bodies including the IAB South East Asia, the 4As and the Singapore Government's IMDA.

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Delegates

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Dedicated Modules

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Standard Workshops

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Training Hours

TRANSPARENT PRICING PLANS

An Investment that Pays Off

Firestarter Workshops are benchmarked across local and regional markets, and balanced against the highest quality of delivery, to ensure unbeatable value for money for all our customers.

Firestarter Members

  • Single Entry
  • Firestarter Members
  • Full Day Catering
  • Workshop Resources
USD325 Seat

Standard Seats

  • Single Entry
  • Industry Practitioners
  • Full Day Catering
  • Workshop Resources
  • Includes Firestarter Membership
USD395 Seat

Group Seats

  • Multiple Entry (4+)
  • Industry Practitioners
  • Full Day Catering
  • Workshop Resources
USD295 Seat

TESTIMONIALS

What Our Partners Say

With almost 20 years experience developing skills and capability in the Asia marketing industry, Firestarter brings world class expertise to every workshop.

Mark Blackburn

What Nick doesn't know about online business is frankly not worth knowing. He has this uncanny ability to understand a specific business problem and then articulate it in a way that is understandable to beginner and expert alike.

Mark Blackburn Chief Marketing Officer
Julian Persaud

I admire and respect Nick for his industry knowledge and ability to 'get stuff done'. He has a passion for all things digital and I often seek out his advice on industry matters. He is extremely well connected and offers a strategic perspective on an ever-changing industry.

Julian Persaud Chief Commercial Officer
Ken Mandel

As Chairman of the IAB I really enjoyed working with Nick and admire his ability to focus on getting the job done. Nick never fails to impress me with his organizational skills and ability to deliver.

Ken Mandel Finance Executive
Joe Nguyen

Nick is a thought leader for the industry and often pushes many of us to face the realities and challenges that tend to be swept under the rug or ignored.

Joe Nguyen Senior Strategic Advisor

The Workshop Format 

The Firestarter 70 | 20 | 10 framework capitalizes on world class practices from the Center for Creative Leadership that incorporate formal structured learning, social engagement and practical business activities to maximize the output and effectiveness of the entire learning process.

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Frameworks and Processes

With world class frameworks and live instruction, we establish the foundation approaches delivering best practice

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Social Activation

Social activities challenge the principles behind established best practice and modify it for use 

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Group Challenges

Practical exercises put best practice into use for existing business situations and ensure effective, workable solutions

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Fuel your career growth with Firestarter

AN EFFECTIVE INTERACTIVE APPROACH

Lean Innovation Workshop Structure

Make the most of your day with four intensive sessions that help you develop solutions that meet your specific business requirements working closely with other like-minded professionals.

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Limited Availability | Don't Miss Out