Tom Radford | The Antidote
Learn how launching his own production business meant Tom had to start with a clean sheet when developing client relationships.
Launching his own content and production company meant rethinking the ways the agencies work with clients, and create a new model to deliver buy-in across the board for inventive original work.
In his own words...
"I'm a content director and ideation specialist with over twenty years of content creation including writing, filmmaking, puppetry, poetry and comedy. I worked as a content director and innovation director in Singapore for over three years before setting up 'The Antidote' a content creation, video production and training agency.
"I am a do-er and a very hands-on individual with a restless creative mind. When I'm not working I'm always making something, filming, writing or generally showing off.
"In my spare time I work on various projects including novels, poetry, photography and developing comedy TV shows using puppets and animation. My lifetime ambition is to create and market a disruptive and groundbreaking comedy product or show. I also intend to make at least one feature film and publish several books. I have tried my hand at many things, and I treat success and failure the same so long as I learn and grow from them. "